The logo for Prime Minister and Cabinet’s (PM&C) new ‘Women’s Network’ has been slammed online for its phallic appearance.
The Network is intended to promote gender equality by championing “equal opportunity on behalf of its members” and is a “volunteer-based organisation built by members, for members”.
“The Women’s Network assists PM&C and is enabling cultural change aspirations expressed in the Department’s 100-1000 day plan for transformational change by helping implement PM&C’s Gender Equality Action Plan and Embracing Inclusion and Diversity Program,” the description reads.
“The Women’s Employee Network promotes gender equality and supports members to succeed in their personal professional lives. The network priorities are founded on driving cultural change and encouraging men to drive this cultural change, particularly in areas where men can make a significant contribution.
“The network promotes women’s career success by facilitating opportunities for learning, networking and career mobility and encouraging flexible approaches to work.”
Instead of focusing on the Network’s objectives, online users couldn’t get past its logo, with many comparing it to a penis.
I’m scared to ask. But what was the women’s network logo *meant* to represent?
— Troy’s Voice (@TroyPSimpson) March 14, 2022
This is the PM&C’s Women’s Network logo. Yep. The Department of Prime Minister and Cabinet want to promote gender equality with this image 😐 pic.twitter.com/b6xJMDb1Rf
— Victoria Fielding (@DrVicFielding) March 13, 2022
i am a graphic designer and this is the worst logo i’ve ever seen pic.twitter.com/ivFtkL49sU
— good small horce (@george_llevi) March 14, 2022
Ronni Salt put out the call that we might consider lodging complaints about the Women's Network "logo" with the Department of the Prime Minister and Cabinet.
I've done so and am providing the link in case you wish to join me. #auspol #EnoughIsEnough https://t.co/DrFEo3hp9k
— Jenny Frecklington-Jones OnBlueSkySocialAlso (@JonesHowdareyou) March 14, 2022
So, what do you think? Should the logo be changed?